Increase Offline Sales Using Desktop And Mobile Ads

CAMPAIGN OVERVIEW

CPG brand was seeking strategies to target Spanish-speaking moms and drive offline sales for its pet food category.

To drive offline sales a desktop and mobile advertising campaign with a custom segmentation strategy was created and scheduled for 8 weeks.

CAMPAIGN RESULTS

Moblyft successfully met the campaign objective to drive offline sales and for every dollar that the company spent on the advertising campaign, it generates $4.11 worth of revenue.

4.2%

INCREASE IN SALES

1.4MM

HOUSEHOLDS REACHED

$4.11

RETURN ON AD SPEND