The secret is out. The largest purchasing demographic on earth is cutting the cord on linear TV and turning toward streaming services. Connected TV ...
You already know that personalized marketing is one of the most effective ways to reach your consumers. You may even be a master at designing i...
By Elizabeth Thorp
Oct 18
Okay, it’s official – CBD-infused goods are more than a novelty item these days. If you’re looking for it, you can find CBD in just about every...
By Elizabeth Thorp
Oct 06
Audio advertising through LiftIntent helps compliment your on and offline marketing strategies and reach your target audience. Learn how you ca...
By Elizabeth Thorp
Sep 16
If you don’t have a Data Management Platform(DMP) or you don’t know what it is, that is understandable. DMP’s operate invisibly, but they...
By Elizabeth Thorp
Jul 15
The digital disruption of out-of-home advertising is here. Its transition is evident everywhere. The rise in a shift from static messaging to d...
By Elizabeth Thorp
Jul 15
You need to look beyond the cookie if you want to enter the future of digital marketing. IP targeting is a cookie-free way to deliver targeted ...
By Elizabeth Thorp
Jul 13
OTT (Over-the-Top) advertising may still be in its early stages, but marketers are starting to understand how impactful this new digital advert...
By Elizabeth Thorp
May 12
Do you need help with your CBD marketing and advertising? If so, we can help. Keep reading for ten unique ways to promote your CBD business int...
By Elizabeth Thorp
May 09
Marketing experts are always looking for new ways to improve their brand’s advertising strategies. For the majority of brands out there, advert...